Slow Summer Day

As a professional musician, the summer is my very slow season contrary to popular opinion. I have been spending my time getting my print media into the hands of potential clients. This morning found me stuffing envelopes with brochures & cards, and then mapping out my drive to different venues. Funerals homes, spas, banquet halls and even a school proves that nothing is off limits to me. I even visit nursing homes, hospices, and adult day cares. It is important to be aware of all of the potential opportunities that exist. Sometimes, I have to put extra effort into finding them for myself.
It is also the responsibility of a creative individual to diversify as much as possible. The bulk of my business consists of weddings; however, that does not mean that I can’t perform graveside or bedside for a dying patient. Last week, I was hired to perform on the platform of a MetroMover station. Strange? Yes. Fun? Absolutely.
The emails are finished. The driving around and introducing myself is finished. The walnuts are currently being munched on, and I think that I am going to take a nap shortly. The thing to realize about all of the work that happened today is that nothing may come of any of it. A job has not been landed, and there isn’t an immediate paycheck. The hustle is like that. You have to continue to produce and put forth effort while hoping that something comes through. Also, you have to smile as the bills come in and your account dwindles.
This is important to remember when people ask for free performances or discounted services. For one thing, it is insulting to be asked to work for free. While it is my passion, make no mistake about it, this is a job. It takes money in order for me to make money. The lovely brochures that I passed out cost a pretty penny. If I do not get out of my bed all day, money is being spent on air, electricity, water, wi-fi, etc. It is not possible for me to take care of myself by simply giving services away.

A WOMAN IN HER ELEMENT: THE INTERVIEW OF LACEY HUDSON

When a woman is in her natural element, everything else fades into the background as the spotlight focuses on her. This is what happenes whenver Lacey begins to speak about her passion for business. It happened during the last circle as she reached out to a fellow sister about her artistic endeavors and again during her informative workshop last night. At 5’4 she can command any platform and speak endlessly about what drives her on a daily basis.

As she began college, it was her intent to study to become a secondary English teacher since she has a great love for literature. However, as a participant in life, she ended up in marketing where she excelled beyond her wildest dreams. While working for different companies, she was able to see what worked vs. what did not work for customers. She gained a vast knowledge of basic marketing research. Ultimately, she realized that she wanted to be in charge of her own company which spawned Parlor Print.

I have witnessed how a beautiful yellow glow engulfs this woman as she shares her wisdom about what she does and how she does it. Words flow like ink from a pen as she shoots pointer after pointer to her clients and students. Her soft spoken voice does not warn you of the amount of power that she holds. One of the most important things that she shared during her workshop was that a person should not wait to be validated when on a mission. This should be shouted from mountains around the world. We will welcome Ms. Hudson again at the end of November at which time she will present, Business Reflections II: “Marketing”.

For more information regarding our events:
e: yemaya@att.net
c: 786.390.8214
www.ladyspeaks.com